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Saturday, July 21, 2007

Adsense Websites

Adsense Wisdom

"Expensive keyword" (high CPC) isn't equal to "profitable keyword" (high earnings) due to the low volume of traffic expensive (niche) keywords produce. The best way to find really profitable keywords is to rank keywords by cost/day (cost per click X clicks/day) rather than cost per click.

Almost all AdSense publishers are looking for the most expensive keywords. Let's have a look at the top 100 most expensive keywords. But first let's add 2 extra columns to the list: clicks/day and cost/day by Google AdWords estimation:
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Buying Adsense Websites on e-Bay

I have seen the same exact design sold on ebay everyday of the week. You may get 30 or so of these sites (different topics) for about $99. The 30 sites total 6,000 pages.
Similar sites are also sold daily (in multiple quantities) on ebay like "Huge Adsense Empire - 100+ sites 16,500 Pages" Imagine 150 of these sold and posted w/out change. 2,475,000 duplicate pages on the web.
Just look at the site for sell then check the sellers feedback from "buyers" - most are private listings. You will see that they may sell 1 to 3 per day!
Many new buyers purchase these and are unfamiliar with editing or adding content to a php site and get frustrated.

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Google Adsense Wordpress Plugins

AdRotator Wordpress Plugin - rotate your adsense ads with other affiliate programs like Chitika Eminimalls
Adsense Deluxe - offering advanced options for managing the automatic insertion of Google AdSense or Yahoo Publisher Network (YPN) ads to your WordPress posts.
Adsense Injection - inserts Adsense code randomly into a pre-existing blog.
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10 Adsense Tips For Maximum Click-Through Rates

1) You should make your Adsense ads look as a part of your web page. They shouldn't look like an Ad. People are negative to advertising. They search the internet for content not ads. Especially for Banners - they have a less of 0.5% response. Their days are over. Imagine if you have an Adsense ad looking like the typical Banner with different colors. It will not be profitable.
2) Text ads are better than image ads. Like before, people are more responsive to text than images. In a way it is considered as a part of the online document and is more clickable.
3) No Border ads. One of the best tricks is to erase the borders of Adsense ads and make them, again, having the same color with your website's background.

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Pace of Online Ad Growth Show Signs of Slowing

Online advertising continues to demonstrate robust gains in 2006, though the pace of such growth will slow slightly.
Internet ad revenue neared $8 billion in the first six months of the year, per figures released by the Interactive Advertising Bureau and PricewaterhouseCoopers. The record $7.9 billion haul gathered through June 2006 represented a 37 percent increase over the same period last year. The second quarter alone saw revenue exceed $4 billion, also a record. Yet according to Web researcher eMarketer, online advertising is not growing quite at the exponential clip seen in recent years. Emarketer said overall spending will increase by a still enviable 26.8 percent this year, versus growth spurts of more than 30 percent in the previous two years.

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Yahoo serving up search ads on mobile phones

Yahoo on Wednesday launched a beta version of sponsored search results on mobile phones in the United States and United Kingdom.
Like Yahoo's sponsored search results on the Web, advertisers will bid in an auction on keywords that will display their ads on the search results page. The service will work on most mobile phones and handhelds that have Web browsing capabilities.
Clicking on the link will take a user to the advertiser's mobile Web site or a landing page that offers more information, including the ability to call the advertiser, Yahoo said.
The test will be open to a "select group" of advertisers, Yahoo said.

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Search Arbitrage: Good or Evil?

Skilled traders of bonds, commodities or other equities often leverage their bets using arbitrage to take advantage of price differences in the marketplace. With a bit of creativity, you can use arbitrage to profit from price differences in search engine advertising programs.
How does this arbitrage work? First, a publisher hosts ads on a web site or blog, from the Yahoo Publisher Network or Google's AdSense program. The search engines pay for clicks on the ads hosted on the site or blog—they're essentially giving the web publisher a commission from the click fees they collect from their advertisers.

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Click Quality Council Targeting Fraud

Members of the recently formed Click Quality Council want to speed up the process to establish standards for defining click fraud and valid pay-per-click activity.
The white-hot issue of click fraud has become a source of greater concern for advertisers. Fraudulent clicks that are not caught by PPC advertising providers like Google and Yahoo get passed along to advertisers, who then have to go through the process of disputing what they believe is illicit activity.
If the process does not find click fraud has taken place, the advertiser would not be credited for the disputed clicks. This takes money from the advertiser's budget and pays it to the search advertising provider, and if those clicked ads were displayed on a publisher's site in a network like AdSense or Yahoo Publisher, that site receives a cut of the ad revenue.

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Top 10 Ways to Earn with Google Adsense without Creating Your Own Site

List of websites where you can display your Google AdSense adsIf you don’t have a blog or website to use adsense ads and earn revenue , no need to build one. There are many services that share 100% adsense earnings with users.This is a list of sites where AdSense publisher can use their own AdSense IDs to earn money.1. SimpySimpy is a social bookmarking site.Simpy has support for Google AdSense as a third party. Each Simpy member has his/her main page on Simpy (e.g. jaleel77 ). Every Simpy member can now enter his/her Google AdSense Id into Simpy, and his/her page will immediately start showing ads with his/her Id. All earnings from such ads go to members, as their Ids are used to display ads .
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New Ad Format Added

Google has added one additional format to the list of available ad formats: the small square (200x200). The small square supports text, image, and video ads, so using this format when opted in to both text and image ads will enable you to show a wider variety of ads on your pages.

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